“Job seeking is a similar process to prospecting leads”
Students and fresh graduates often struggle to get their first opportunities and most importantly, the ones they would love to get the most.
What if we tell you that the key tip is using your sales skills?
In this article, we will show you how to leverage these skills to nail your dream job as explained by our expert Marouane Ouadah, a B2B outbound sales automation expert at Lemlist:
Google is your friend in this journey. Multiple job search websites can help you; use them wisely. …
Life is messy, following your dreams and chasing your goals can easily turn into an overwhelming game of stimulants and triggers, but you can make it easier if you track your progress effectively, be it with business or personal goals. And, to do so, you need to learn about KPIs.
A KPI or key performance indicator is a measurable factor that changes before a company starts to follow a particular trend or pattern. As it is said, you can’t manage what you don’t measure. KPIs are there for the measuring part, and so to make your life easier.
Several students face challenges while writing a CV aimed at applying to scholarships or international opportunities mainly in English-speaking countries. Especially Tunisian students because in the local market french standards are followed.
Not knowing the norms: what’s accepted and what’s not may feel frustrating, but don’t worry, we got you. 💡
In this article, we will share with you top Dos and Don’ts while building your CV according to the USA standards as explained by our expert Fatma Gdoura, a management analyst II at CGI.
Don’t interrupt what people want to consume, be what they want to consume.
Being a marketer used to mean stalking, interrupting, and chasing people. But, the world is constantly changing and so does marketing. Let us first introduce the new age marketing:
Inbound marketing. ✨
It is a strategy that attracts leads and makes them come to you instead of you looking for them by creating valuable content that helps them solve their problems instead of distracting their attention. While traditional marketing relies on tools such as cold emailing, cold calling, and interrupting ads, inbound marketing uses techniques such as…
Choosing a career path is never that easy, especially when you have different passions and a diversified set of skills. But, guess what, if one of these passions is tech sales, you have the luxury to combine it with other fields you would love to work in.
The thing about tech sales is that you can sell any product you love as long as you’re able to fully understand its aspects. And as a matter of fact, when you are passionate about a product, you will succeed more in selling it. As we live in a digital age, even the…
Creating content on the internet as a part of inbound marketing is an effective way to generate leads. It is an important step in sparking their interest and letting them know that you exist while being informative. You can check our lead generation article for more details. But, if you write content that doesn’t have a good ranking on Google or that nobody is looking for, chances are you’ll never be read, seen, or noticed. Thus, you won’t be able to generate leads or profit.
During our last session, our expert Mohamed Islem Ounalli, digital marketer and at the same…
Sales and project management: How can they come together? Aren’t they two different components of a business? 🤔
In reality, in many areas of sales, we use project management even if we’re not fully aware of that. Let’s take the example of the sales cycle, which we explained in this article. The sales cycle can be viewed as a project that needs planning, setting goals, leading a team, and implementing techniques that would allow you to make the best use of your resources. Not only that, other sales processes involve project management such as customer relationship management, launching a new…
“It’s all a patience game”
Starting a career in sales can be overwhelming or sound hard, but not if you do it the right way. This article is a guide for beginners to understand the sales cycles.
Let’s first take a look at the definition of a B2B sales cycle: The term sales cycle stands for all the steps of a sales process, starting from the first prospect contact to closing the deal and follow-ups. Simply put, it’s a potential client’s journey from recognizing their need for a product or a service to making a purchase. …
“Email marketing is like dating” — Koussai Issaoui
Email marketing can be very beneficial if done correctly as it is cheap, recurrent, and stable. Most of the time, the percentage of the money spent on Email marketing compared to the revenue generated doesn’t exceed 8% to 10%. But, the challenge here is in writing a compelling first email that would be opened and would generate engagement. Email marketers often struggle with low engagement, low opening rate, or even end up in spam which may harm their domain. Here’s 6 Tips on how to do it effectively and avoid these problems:
The right content at the right time in the right place, targeting the right people.
The first thing that might come to our minds when we hear about lead generation is cold calling and chasing a lead no matter how exhausting or time costly this could be as it is what we’re used to doing and with no doubt is profitable in a timely basis, but can we do it differently?
The answer is yes, instead of you chasing leads, this new prospecting way will have them come to you and chase you.