Marouane Ouadah, FullStack Biz Dev at lemlist and Skills21 expert of Outreach Marketing session.
Marouane Ouadah, FullStack Biz Dev at lemlist and Skills21 expert of Outreach Marketing session.

“Job seeking is a similar process to prospecting leads”

What if we tell you that the key tip is using your sales skills?

In this article, we…


How To Use KPIs To Effectively Measure Your Progress And Achieve More Goals article by skills21.
Photo Credits: Skills21.

Life is messy, following your dreams and chasing your goals can easily turn into an overwhelming game of stimulants and triggers, but you can make it easier if you track your progress effectively, be it with business or personal goals. And, to do so, you need to learn about KPIs.

What are key performance indicators (KPIs)?


Fatma Gdoura expert of “CV/Resume Building” workshop during Skills21 third bootcamp.
Fatma Gdoura expert of “CV/Resume Building” workshop during Skills21 third bootcamp

Several students face challenges while writing a CV aimed at applying to scholarships or international opportunities mainly in English-speaking countries. Especially Tunisian students because in the local market french standards are followed.

Not knowing the norms got you here? 🥺

Not knowing the norms: what’s accepted and what’s not may…


Elyes Mdimagh, Head of Marketing at Proxym and expert of Skills21; “Inbound Marketing” masterclass.
Elyes Mdimagh, Head of Marketing at Proxym and expert of Skills21; “Inbound Marketing” masterclass.

Don’t interrupt what people want to consume, be what they want to consume.

Inbound marketing. ✨


Article entitle “Passionate About Fashion And Tech Sales? This Is How To Combine Both!” written by Skills21.
Photo credit: Skills21.

Choosing a career path is never that easy, especially when you have different passions and a diversified set of skills. But, guess what, if one of these passions is tech sales, you have the luxury to combine it with other fields you would love to work in.

The thing about…


Mohamed Islem Ounalli CEO WritUp and expert behind skills21 “Intro to SEO” training session.
Mohamed Islem Ounalli CEO WritUp and expert behind skills21 “Intro to SEO” training session.

Creating content on the internet as a part of inbound marketing is an effective way to generate leads. It is an important step in sparking their interest and letting them know that you exist while being informative. You can check our lead generation article for more details. But, if you…


Shakila Kamatali, Learning Facilitator at Africa Leadership University and expert behind skills21 training session.
Shakila Kamatali, Learning Facilitator at Africa Leadership University and expert behind skills21 training session.

Sales and project management: How can they come together? Aren’t they two different components of a business? 🤔

In reality, in many areas of sales, we use project management even if we’re not fully aware of that. Let’s take the example of the sales cycle, which we explained in this…


Aymen Bouazizi, Skills21 alumni and expert behind the Sales Cycle training session.

“It’s all a patience game”

Let’s first take a look at the definition of a B2B sales cycle


Koussai Issaoui, Skills21 alumni and expert behind cold email training session.
Koussai Issaoui, Skills21 alumni and expert behind cold email training session.

“Email marketing is like dating” — Koussai Issaoui


Yosra Hmida, the expert behind Skills21 “Lead Generation” Training session.

The right content at the right time in the right place, targeting the right people.

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